Network Optimization Methodology

A logical process moving from discovery and strategic planning to alternative development, ensuring results are based on quantitative evidence.

Location Modeling, Logistics and Distribution Network Analysis

We use geographic center-of-gravity computer models to identify an optimal supply chain footprint for our clients. This process balances inbound and outbound freight costs against strategic service levels to answer critical infrastructure questions. We analyze various transport modes, including ocean, rail, container and parcel, to determine where facilities should reside for maximum efficiency. Our team evaluates whether a large centralized distribution center or smaller regional nodes better suit the specific needs of a business. We also address the sizing of each facility and which specific items should be housed in each location based on inventory depths. By mapping the existing network and identifying suboptimal areas, we can model viable alternatives that account for current liabilities.

  • Geographic center-of-gravity modeling
  • Centralized, regional, hub and spoke, and cross-dock models
  • Multi-mode freight analysis (ocean, rail, TL, LTL, parcel)
  • Inventory depth mapping per location

Supply Chain Strategy Development and Master Planning

To architect a logistics strategy, we begin by defining service level agreements based on customer requirements. These goals can range from traditional wholesale freight models to e-commerce models requiring same-day or one-hour delivery. We evaluate alternatives using metrics like capital cost, recurring expenses, capacity and return on investment. Our team identifies volatile variables and performs sensitivity testing to understand potential impacts before major investments are made. We focus on bridging the gap between high level theory and the practical application of material handling systems and information technology. This cross-functional approach delivers a unique supply chain value proposition that helps differentiate our clients in the marketplace.

  • Customer SLA definition
  • Wholesale to rapid e-commerce modeling
  • Capital and recurring cost evaluation

Operations Audits

We conduct operations audits as a cost-effective method for identifying supply chain opportunities by measuring current performance against industry standards. Our consultants and analysts perform site visits to observe every aspect of the warehouse lifecycle from receiving to shipping. The resulting scorecard report analyzes the delta in up to 100 sub-categories, including supplier management, inventory control and load consolidation. These audits are scalable and focus on uncovering areas where productivity can be increased while reducing operational expenses. We provide a roadmap for both short term and long term improvements based on these identified gaps. If the audit results support further action, we can also perform subsequent re-engineering and optimization projects.

Third-Party Logistics (3PL) - Insource or Outsource

Deciding whether to insource or outsource warehouse operations requires a thorough analysis of the operations performance gap. We define the delta between current efficiency and what is actually possible through internal optimization. This ensures that any comparison with a 3PL proposal is based on an accurate internal baseline. If the analysis favors outsourcing, we assist with the selection process by identifying what information providers need to accurately quote requirements. We assist with the bid process and perform comparative analysis of the responses to ensure the best fit for our clients. Even when execution is outsourced, we emphasize that ongoing strategic management cannot be outsourced and must remain an internal priority.

  • Operations performance gap analysis
  • Optimized internal baseline establishment
  • 3PL bid process assistance and comparison

Project Management and Distribution Network Planning Support

We provide project management and systems integration to ensure facility launches are executed properly. Our engineers manage the project schedule and monitor critical path elements to keep timelines on track. We coordinate the activities of all participants, including vendors and software developers, to deliver a functional operation. This operational support removes the burden from client teams who are often occupied with daily management roles. We believe that even a strong design requires distribution network planning support during the rollout of new systems and processes to produce results. We also offer interim leadership and staff augmentation to support organizations during periods of transition or stress.

Computer Simulation Modeling and Distribution Network Planning

To reduce risk, we utilize computer simulation modeling and distribution network planning to test operations before capital expenditure. Our engineers build models to emulate existing operations or predict the performance of proposed designs. We create a baseline model and validate it against historical data to serve as a measurement for future alternatives. This testing identifies bottlenecks and capacity constraints before any physical implementation occurs. We perform cost and benefit analyses of various facility characteristics, systems and labor strategies. Our methodology allows companies to run what-if scenarios in a controlled test environment rather than during peak season volumes.

  • Digital emulation of existing operations
  • Historical data validation
  • What-if scenario testing

 

Working With Us

Distribution Network Planning

What You Receive

A validated model of your current network, a comparison of viable footprint alternatives on total landed cost, service and risk, a recommended footprint with inventory and customer assignments, and a phased migration plan.

What We Need to Start

Twelve months of order, shipment, SKU and freight data, facility costs and lease terms, service level targets and growth forecasts.

How It Works

A baseline model is built and validated against current costs, alternatives are modeled and sensitivity tested, and the recommended network and migration sequence are agreed with leadership.

How We Measure Success

Total logistics cost, delivery service levels, inventory investment and risk exposure compared with the validated baseline.

Questions We Answer: Distribution Network Planning

Common questions from operations leaders planning a new, expanded,
or re-engineered warehouse, distribution, or e-commerce fulfillment operation.

How many distribution centers should we operate?

We model the alternatives that fit your business, including a large centralized DC, smaller DCs closer to customers, hub and spoke, break-bulk or cross-dock, and micro-warehouse models, then compare them on total cost, service and risk.

Where should each facility be located?

Our geographic center-of-gravity models balance inbound and outbound freight costs across ocean, rail, container, truckload, LTL, parcel and white glove modes against your strategic service levels.

Which SKUs, inventory depths, and customers belong at each DC?

The model assigns products, inventory depth and customer service territories to each facility, so every node carries the right inventory to serve its customers at the lowest total cost.

Which ports of entry and transportation modes should we use?

Port and mode selection is built into the model, so import flows and outbound transportation are optimized together rather than in isolation.

Is the best network worth the cost of changing?

Most companies carry existing infrastructure and lease commitments that must be factored in. The real question is often whether the best network delivers enough service and cost benefit to justify the costs and risks of the change-over, and we answer it with numbers.

What happens if fuel costs, regulations, or port congestion change?

We run sensitivity analysis on volatile model elements. Several network alternatives often perform similarly on cost and service, but one may carry significantly less risk, and that is frequently the deciding factor.

The OPSdesign® Engagement Model

If you are interested in exploring how these solutions can support your business goals, reach out to our team to get in touch with us.

Distribution Network Planning Articles

Stress Test Your Distribution Network Against Modern Disruptions
Stress Test Your Distribution Network Against Modern Disruptions

A practical guide to stress testing your distribution network against transportation and inventory costs and building geographic redundancy against geopolitical and environmental delays.

Most distribution networks were designed around one question: which...

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